Leadlogic: When to Use the API

At Shocklogic, we are committed to creating innovative tools that empower event organisers, exhibitors, and sponsors to capture and manage leads seamlessly. One of our key solutions is Leadlogic, our dedicated lead retrieval app designed to maximise ROI from every interaction at your event.

What is Leadlogic?

Leadlogic is a web based mobile app that allows exhibitors to scan the badges of attendees, instantly retrieve their details and take notes. The data available is information that attendees have submitted and agreed to share with Leadlogic users, ensuring full compliance and transparency. The exhibitor can also email themselves all the leads throughout the events.

By removing the need for manual data entry, Leadlogic helps exhibitors:

• Capture leads instantly

• Write up detailed notes 

• Access accurate attendee data

• Follow up faster and more effectively

When to Use the API

While Leadlogic is a great tool for quick lead capture and taking notes, we understand that some businesses need more flexibility, especially for asking personalised questions. For those cases, we offer our Leadlogic API.

Currently, Leadlogic does not support personalised questions asked directly through the app. If this is a requirement, we recommend using our Leadlogic API to collect attendee data and then extend your own solution to capture any additional information.

How the API Works

Once you have purchased access and your invoice has been settled, we will provide you with an API Key. This key will allow you to make requests to our system and securely retrieve attendee information.

Endpoint

You will need to make a POST request (a POST request is the technical method used to send a data request to our system) to the following URL, appending the APIKey provided to you and the scanned number from the attendee’s badge QR code:

https://api.shocklogic.com/v1.0/[APIKey]/leads/[Person_ID]

Example Request

Replace [APIKey] with the API Key provided from Shocklogic.

Replace [Person_ID] with the scanned number on the badge.

POST https://api.shocklogic.com/v1.0/SL-API-12a01234567cb/leads/123456
Content-Type: application/json

Example Response

The system will return a JSON file, which is a standard text format that contains the data in an organised way, and containing the attendee’s data that configured to be shared by the organisers.

{
  "Person_ID": "123456",
  "FirstName": "Jane",
  "LastName": "Doe",
  "Email": "jane.doe@email.com",
  "Company": "Example Ltd",
  "JobTitle": "Marketing Manager"
}

You can then store this data within your own system and use your custom solution to ask any additional personalised questions.

Key Benefits of the API

• Flexibility: Extend your lead capture process with customised workflows.

• Control: Store and manage attendee data within your own environment.

• Integration: Combine with CRM, marketing automation, or other platforms.

Conclusion

Whether you choose the Leadlogic app for quick and seamless badge scanning or the Leadlogic API for extended functionality, Shocklogic provides you with the tools to capture, manage, and maximise leads at your events.

If you’d like to learn more or request access to the Leadlogic API, please contact our team at support@shocklogic.com.